Create strong brand awareness
Magazine and newspaper advertising still creates a feel of credibility, opulence, and permanence with the reader.
While it may appear to be an expensive option these days, print advertising still outperforms both internet and TV advertising when creating brand awareness that directly leads to intent to buy. No other advertising method gives the same kind of longevity.
When they want long exposure and retention, our clients get great results from their print ads. Well beyond ‘clicks’, print advertising enjoys less intrusion from other ads, a high level of target marketing, and exposure to loyal, longstanding readerships.
From top, left-right: Full page Grand Prix 2017 ad in The Australian; ongoing house style for Cromwell Australia in Belle and Vogue Living; various TAG Heuer ads in GQ, Qantas The Australian Way, and Mens Health; Dior inside front cover for Vogue Australia; Hublot double-page spread in Centurion; outside back cover of Marie Claire.