Collins Street Medical Centre’s new logo and corporate identity had to establish a point of difference in an expensive heritage shopping district.

We designed a silvery Art Deco, ‘New York’-style identity. Distinctive leaf shapes from the plane trees on Collins Street reinforce their location and distinguish the practice. The new logo sits comfortably within a wide range of applications, including signage and stationery. The new corporate identity cements Collins Street Medical Centre as stalwarts and leaders in the area, and complements nearby high-end businesses.

Contact Geronimo to design your next logo and identity to really stand out.